In April, we happily received this letter stating that we were ranked the 16th roofer in the nation and the 2nd roofer in the State of Illinois in registering roof warranties. So many roofing companies out there promise warranties they cannot deliver. Carlson Exteriors is not one of those. For every roof we install, we register it in the homeowner’s name(s) with CertainTeed, a leading shingle manufacturer. We actually pay for this warranty but pass it on to our customers for free. Why? Because purchasing a roof with a solid warranties, no loop holes and no prorating, should be demanded from by homeowners.
Lets run through a hypothetical scenario:
Jan needs a new roof. Her neighbor Stan also needs a new roof. Both Jan and Stan call 3 roofers to compare estimates. Jan decides she wants to go with Carlson Exteriors because of the Sure Start Roof Warranty. Stan decided to go with Chuck in a Truck Roofing Company because they were the cheapest. Jan and Stan have similar roofs and are both getting CertainTeed Landmarks (shingle); Jan paid $10,000 and Stan paid $9,000. Jan gets the roof registered in her name with a certificate as proof. Stan gets the standard Limited Warranty on the shingles. In 11 years, both Jan and Stan realize that their shingles are curling on the edges like potato chips. The asphalt shingles are very brittle. The roof is failing not because of how the shingles were installed or because of any hailstorms; the shingles just malfunctioned. Roofers come out and say it will now cost $12,434 to replace the roof. Even though nothing has changed to the roof, inflation has raised the cost of the roof replacement. Jan’s annoyed but not worried because she has her 4-Star warranty. Stan is mad but knows he has some kind of warranty. Jan places a claim with CertainTeed, they issue her $12,434 to have the roof replaced. This includes the tear-off of the bad shingles, dumpster fees, permit fees, roofing labor, and new shingles. Jan is happy. Stan places a claim with CertainTeed, they explain that since he only has the Limited Warranty they cannot fully cover the roof replacement; they issue Stan $3,233. Stan is responsible for the other $9,201. Stan is mad that his “50 year shingle” only lasted him 11 years.
All of Carlson Exterior’s roof replacement customers are Jan. They get this 4-star Warranty register in their names. They don’t have to worry if their shingle will last 50 years, because if it doesn’t – CertainTeed will cover them.