Have you ever thought about making changes to the exterior of your home, but not sure where to start? If it is difficult for you to envision what your house could look like, you may be interested in one of our new services called Hover. The process is easy, pictures are taken of your home and you will end up with a complete 3D rendering. After that, any combination of exterior products can be added to your house. You will be able to see different colors and materials. If you have wondered what your house could look like, take advantage of this service! If you end up using Carlson Exteriors as your contractor, the design fee is credited to your invoice total!
Unfortunately, the construction industry is abound with poor principle. How do you begin to find a contractor that’s trustworthy? I suggest thinking of contractors as employees you are interviewing to potentially work for you/your company. It may seem silly at first, but that mindset will give you the confidence you need to feel like you can ask the right questions. To find a contractor with good character, you start with their references. We recommend looking into 3 references.
1- Bank Letter
A Bank letter solidifies the company’s financial status. It gives insight to the company’s cash flow. It also lets you know the company isn’t running the finances through the
owner’s personal finances. The example bank letter has been marked with what to look for.
Make sure the letter is addresses to the company (not the owner). It reenforces that the company has it’s own account.
Look for some clues to how long the financial institution has known your potential contractor. The longer the better.
Having a company that has decent cash flow actually ensures the company has higher skilled employees. If a company needs your job to pay employees for last week’s work, good employees won’t stick around at a company that may or may not pay. If a company asks for half upfront, that money may be used to pay employees or to buy materials for your job because there isn’t enough money in the account to buy materials without your deposit. That’s not a good sign of a good company.
2- Supplier Letter
Getting a letter from your potential contractor’s supplier ensures they have a great business relationship. This letter lets you know the contractor pays their bills. The last thing you want is a lean placed on your home because your contractor did not pay their material bills. Yes that does happen!
3- Customer References
This is very different than testimonials or good reviews. Customer references is a list of customers with addresses and contact information (given with permission). You can call any or all of the previous customers and ask them what it was like working with the contractor. A few example questions to ask homeowners:
Did they arrive on time to perform the work?
How was the daily clean up?
Did you run into any issues? How did the contractor handle those issues?
Were the employees polite and professional? Any specific interactions?
Did your neighbors like the crews while they worked on your house?
Carlson exteriors Crew member cuts Royal Celect Siding
Forman Brian hangs Royal Celect Siding on Bloomington IL House
2017 was the year of some monumental home transformations. Let’s re-cap a couple show stoppers!
A lucky home in Bloomington, IL went from real wood shakes on the roof to a maintenance- free synthetic wood shaker shingle. Along with the faux wood roof, they added in real copper flashings and window pans.
Next transformation goes to a county ranch. The homeowners wanted to freshen up the look by replacing real cedar siding with English Wedgewood Blue vinyl siding.
This lovely colonial style home wanted to be the talk of the street by going from a neutral color siding to a striking dark grey siding with contrasting white trim. They also traded the shutters for wider window casings; modernizing it slightly.
The last feature home from 2017 enriched their home by exchanging the discolored tan siding for a darker brown. The also traded in their shutters for window casings. The half moon windows on the side of the home were covered up.
Before: Cedar siding looked run down. After: English Wedgewood vinyl siding brightens up this home
The Hasting’s Bloomington, IL home before Carlson Exteriors resided
Hastings Home after the Chestnut brown siding was installed. Our crew also replaced 7 windows.
“If it’s not broke, don’t fix it.” This was a motto I heard growing up on the farm. As I got older, I realized this was many families’ motto too. Generally speaking, most of us still operate with this philosophy when it comes to large purchases. If our current siding is not broken, falling down, and in working condition why should I replace? Or when should I replace?
Cedar Siding seems to be the easiest to decide when it’s on it’s last leg. The cedar siding has rotted dramatically, wood peckers have bored holes all over, or you’ve just grown tired of all the maintenance that goes into cedar siding. All of these are valid reasons to replace wooden siding. But what about vinyl? Vinyl can stay intact for many years and require little to no maintenance to keep it looking great!
Extremely Faded Siding – Twenty years ago, vinyl siding was not as advanced in preserving color like it is now. Most sidings are rated to preserve color for as long as the panel is viable. Once the color is completely bleached out, your siding may also be extremely weak and brittle. It might not weather heavy storms and high winds like it did in it’s prime.
The faded siding might also make your home look less appealing. If you plan on selling your home in the near future, contemplate replacing your siding. A good-looking home and bring in more prospective buyers. On the other hand, if you plan on staying in your home years to come, replace that siding for yourself! You want to love your home and nothing beats that more than pulling into a driveway of a home you’re proud to call yours.
Fungus, Mold, and Algae on Your Siding – Vinyl siding is extremely low maintenance but occaisionally it needs a little powerwashing to clean off the dirt and debris build up. If this has been ignored for many years, fungus and algae can grow on the surface of your siding panels. While powerwashing can help lessen the mold it won’t always get rid of it. The failsafe way to get rid of the algae is to just replace your siding and start from scratch.
If Your Home Doesn’t Have Housewrap – Requiring a moisture barrier underneath the siding was only put into effect in the recent years. If your home was built before the 2000’s it may not have housewrap on it. Housewrap or a spray applied moisture barrier (like Enviro Dri) is crucial at keeping your home free from leaks and rot. In theory, your current siding can be re-used; but depending on how brittle your siding is it may break as it’s removed . It’s not a bad idea to change up your siding look, especially if you are tired of it, when you have housewrap installed.
Your Siding Has Been Discontinued – If your siding has been discontinued it can be difficult or impossible to find replacement panels for repairs. You may find yourself going with a similar color in another brand’s siding for small repairs but over time you quickly find yourself living in a mix-matched home. Any warranty claims are extremely difficult to gain traction. If the mother company of your siding is still around, you might get some response but it won’t be as much as you’d hoped or as much as you would be entitled for a non-discontinued line.
You Hate The Color Or Style – Yes, you hate it. So forget the “If it’s not broke don’t fix it” motto. You should love your home. Your house should be a reflection of you and if the color or style isn’t you, replace it! You are allowed to change things up when you want to.
This blog is part of a series. Search our site for “behind the scenes” to read other articles in the series.
Mastic deep granite grey siding and shakes, white trim and CertainTeed moire black roofing in Edwards IL
PlyGem (Mother company of Mastic) has been the industry leader in vinyl siding for quite some time. Being a lead manufacturer usually means that the “small-company feel” gets lost. However, that is not the case with Mastic. They are personal and prompt – customer service, training, and warranty issues. This is the main reason Mastic is Carlson Exteriors’ preferred brand of vinyl siding. They are extremely personal and efficient when working with contractors customers. The few warranty claims we have had with Mastic, get remedied quickly and our homeowners aways walk away very happy.
What I think Collin means by this, is that Mastic is more than a siding factory. They care about the customer experience from start to finish. Mastic wants it to be enjoyable picking out colors and styles; that’s why they’ve invested so much into technology to help you see their products on your own house. Mastic wants the install to go without any hiccups; that’s why spend so much time training Mastic employees and contractors. Mastic knows their products are made to last and be durable; that’s why they never stop testing their products against the elements. Mastic wants you to love them even after you’ve bought from them; that’s why they resolve any siding problems very quickly with the least amount of cooks in the kitchen.
I had an opportunity to chat with Collin Clougherty about his Mastic Career:
I started working for Mastic when I was 14, mowing the yard at the plant in Princeville, IL. My father was a Corporate buyer for them and they always treated him very well. I get excited about Mastic’s evolution of products and colors! The day I started, we had 3 profiles and 6 colors. Today, we have 6 profiles and 35 colors.
Mastic was Collin’s first job and has been Collin’s only job! He’s watched and helped them grow and is still looking towards Mastic’s future. Below is Newport Bay and Natural Slate, which are two of Mastic’s newest color releases.
Newport Bay Blue can become very vibrant when placed next to white and grey
Deep granite shakes and Board and Batten siding with Natural Slate siding, white trim and black roof in Savoy IL
Back to Collin:
Mastic is not just a specialist that makes vinyl siding. We also make our own Metal, Rainware, I.M and Stone. This allows consumers to color coordinate and everything is covered under one manufacturer’s warranty.
Our specialty is being an ally to contractors and their customers. We offer sales tools that include color and design programs to assist the consumer in product and color selection (even using their own home) along with comprehensive installation/training programs that certify the contractor with the latest installation techniques.
Mastic happily takes a photo of your home, uploads it in their software, and lets you pick and chose what siding or shake products you want and where you want them. Here are some pictures that Mastic did for one of our customers last year.
Mastic Software takes your home and transforms it so you can see different siding products on your home.
Mastic Software takes your home and transforms it so you can see different siding products on your home.
These documents also come with a breakdown of exact Mastic Product and color that was used on your home
We are set apart by product, people, and warranty.
Product: We offer a good-better-best in many styles in over 35 design colors. We make our ownMetal, Rainware, and I.M products with color coordination across all product platforms. All covered by one manufacturer’s warranty.
People: Easy access to our company. We don’t subcontract out to 3rd party customer service. Our people are trained and will come out to contractors to help with advertising and marketing, etc. We have local sales representatives.
Warranty: All Claims are not created equal. We still allow our reps to inspect warranty claims. No 3rd party inspections. All warranty calls are handled by PlyGem
Mastic sends out a Semi-truck decked out with a showroom of all their products to many county fairs and home shows across the nation. Every year, you can find Carlson Exteriors by the Mastic Semi Truck at the McLean County Art Fair.
I’ve been working very closely with Carlson Exteriors for over 7 years now. I’m trusted to go out and discuss warranty issues with Carlson’s customers. We keep Carlson Exteriors up to date on new products and programs. We also have visits from our marketing group to train Carlson’s sales people.
If you are one of our customers and happened to have a warranty issue with your Mastic vinyl siding, you’ll get to meet Collin! He’s our biggest advocate when it comes to getting your siding fixed up.
This is it – The final portion to our four part series on comparing hard board siding. Quick re-cap, we did a quick overview on what hard board siding is and it’s general pros and cons. After that we zoned in on the specific brands LP Smartside and James Hardie Fiber Cement. Now we are going to look at Royal Celect Siding; what it is, it’s history, and the benefits and negatives!
While Celect Siding is a new product to the industry, Royal Building Products has been one of the leading siding manufacturers for many years. Royal started off as a plastic company in the 70’s. They specialized in PVC products and window frames while maintaining a rather large PVC recycling facility. Very early on they developed a cellular PVC process that was the foundation to many off shoot companies Royal started. One of the products Royal has been popular for is their cellular PVC trim mouldings. These trim pieces have been nationally used for 30 plus years and still going strong. Celect is essentially the trim mould make-up but in a siding format. Celect siding has the addition of color options and a patented interlocking mechanism.
Royal Celect Siding is made up of recyclable, cellular PVC material that is unaffected by moisture and the elements. It’s covered with a Kynar Aquatic coating which is stain and water resitant.
Royal Celect siding has so many Pros. It’s completely maintenance free, looks like real cedar, extremely durable and gives your home stunning curb appeal.
It’s made up of a cellular PVC material you don’t have to worry about recaulking, repainting, or any other annoying maintenance task. The cellular PVC has hardly any expansion during climate changes – this allows the seams to be incredibly tight and hard to see. The images below show that the siding seams are almost invisible from all angles.
This side profile of a Celect siding seam is completely flush
If you look closely you can see the seam where two siding panels butt up next to each other
The surface coating is not lacking on the durability and maintenance free aspect. The Kynar Aquatic coating doesn’t fade, doesn’t chip easily, and will not need repainting. The proof is in the 25 year warranty against fading.
Celect Siding is extremely durable against hail, golf balls, baseballs, bikes, etc. So if you live near a golf course or have kids this might be a big advantage to you. It’s wind resistance to winds up to 210mph. This siding is not going anywhere. You won’t have to worry about termites or any kind of mold growth. If the siding start to look dirty a simple wash with a garden hose will perk it up.
Visually, the panels create a striking appearance. The panels come in four inch and seven inch reveals; so whether you desire the standard four inch reveal look or crave the trending wider reveal, Celect will have a panel for you. Royal also offers the Celect line in a shake profile and board and batten.
The panels are made by a patented joint interlocking system. The interlocking of panels on all four sides prevents and buckling, warping, blown off panels, and shifting in panels. Celect siding is the only siding line that offers this unique joining system.
Pricing is both a pro and a con. If you are in the market for a hard board, Celect siding materials are around the same price range as other hard board materials. The labor pricing can fluctuate quite a bit depending on your contractor and how many windows you have (more on this in the Cons section).
While Celect siding has not been around for a long time, the Royal brand comes with longevity, a great reputation, and a decent warranty on both the panel and the color coating. Click here to read the Celect warranty.
The biggest negative comes from an install perspective. Celect siding is not installed the typical way so it requires a contractor to learn a new process. This isn’t necessarily bad, but many contractors don’t like taking the time to learn how to hang siding all over again. Since it’s a new product, not all contractors know how to install the panels so it may be difficult finding a contractor willing to quote your siding project. Typically, siding is installed corners and trim pieces first. This creates a framework for siding panels to fit inside. With Celect, you have to install siding panels first then use the corners and trim as finishing pieces.
Royal Celect siding only offers 20 colors. This is enough to cover the basics; however, compared to LP and James Hardie you do not have endless choices or a custom color option. Along with being somewhat limited in colors, it is limited in panel options. Again, Royal Celect covers the basics with two siding widths, one shake style, and the board and batten option. Both LP and James Hardie have multiple siding widths, a few shake styles, and different finish options. I assume Royal has limited the product lines since it’s a new product testing the waters of client demand. Their options may grow as the popularity of Celect increases.
Even though pricing was listed as a pro it’s also a con. Contractors willing to install may not know what labor price is required with this product. You may wind up paying more than you should or you might luck out and get a bargain on labor if the contractor underestimates. The most tedious part of installing is the trim work around windows. If you have many windows or rather large windows, your pricing may be much higher than a home with less or smaller windows.
Windows make the con list because they take up a majority of installer time and require exquisite craftsmanship. Each edge of a window is one piece. The four trim pieces of a window are joined together, like a frame, before installing on the wall around the window. If your window is a 3′ x 4′ you will need a trim work frame that fits a 3′ x 4′ window; if your window is 20′ x 7′ you will need a trim work frame that fits a 20′ x 7′ window. The larger trim frames become harder to hold and lift up to the window; it requires more man power holding in place as it’s secured. Since each side is a single piece, any larger sizes that may be accidentally cut too short add up to significant waste by an unexperienced installer.
All hard boards are special order and are ordered specifically to the house. Usually special order siding materials cannot be returned, or if they can be returned come with a re-stocking fee. Contractors try not to order any waste with special order products. If materials are short ordered, it make take much longer to get any additional materials. Celect is no stranger to longer order times.
Even thought Celect is newer product on the market, no homeowner should feel like they are taking a gamble by choosing this as your siding. If you don’t mind the options being limited to the basics, you will be thrilled with the durability, maintenance-free qualities to Celect siding.
Gable shakes are hard board in chestnut brown, siding is hardboard latte tan, and weathered wood shingles
Weathered wood shingles, chestnut brown shakes, latte tan siding, tan gutters
Small turret with tan hard board siding and CertainTeed Weathered Wood Roof
Tan hardboard siding with CertainTeed weathered wood roof
If you are just joining in; this is part three of a four part series on hardboards and knowing which one fits your needs. Part two covered LP Smartside in detail – Click here to read that article. Today we are covering James Hardie Fiber Cement Board’s history, make up, the pros and the cons.
While James Hardie has a company history dating back 120 years they headed up fiber-cement products in the mid 1980’s. All of these products capitalized on fiber cement’s strength and durability. Over the years, James Hardie harnessed their technical and manufacturing process through research and experience in Australia. Many fiber cement siding companies have tried entering the market that James Hardie monopolizes, but all other companies were never able to compare to the quality, expertise, and research years of James Hardie.
James Hardie Fiber Cement Siding previously only warrantied the panel and not the surface color as the color was applied by a third party. Customers got caught up in the “blame game” between the paint manufacturer and James Hardie. James Hardie empathized with their customer’s plight and decided to take over surface. They now “bake-on” the chosen color as the panel is manufactured. This creates a stronger integration between surface and panel. This also allows James Hardie to provide longer warranties for both surface color and panel failure.
Fiber cement is made up of cellulose fibers, cement, sand, water, and minor additives. All of these ingredients combined, make a siding panel that will not catch on fire or burn, resists water damage, stands up against termites, and will not rot or warp (if installed properly).
Where to begin on the huge list of advantages James Hardie Fiber Cement Siding? Fiber Cement siding may qualify for insurance discounts and gives an “upscale-look” to your home while being durable and low maintenance.
James Hardie Fiber Cement is resistant to fire and has high impact ratings. Depending on your insurance you may qualify for discounts; before selecting your home’s hardboard siding call your insurance and see what your numbers will look like if you had rated fire-restiant and rated impact-resistant siding. Some homeowners have saved as much as 20%! Click here to read more about James Hardie Fire Resistance.
Appearance wise, you can tell fiber cement siding is not your average siding. It looks identical to cedar siding and has a wide range of lap panels, shake styles, and board and batten or sheet cladding available. Any style you have envisioned, James Hardie will have it. James Hardie boasts widths from 5 1/2″ – 12″! Since the surface color is integrated in the manufacturing process, you won’t have to worry about age showing on darker colors. James Hardie has patterned with Sherwin Williams to get you any color siding in Sherwin Williams paint selections. You have endless choices!
Every James Hardie product comes with two warranties; 1- Color Finish Warranty for 15 years and 2- Fiber Cement Panel Warranty for 30 years. With Cedar siding you have to re-paint your siding every 5 years. If you are the DIY homeowner you can sink a ton of time into re-painting your home every 5 years. If you are not the DIY homeowner, you can spent a decent chunk of change on re-painting your home every 5 years. With James Hardie- you don’t have to worry about the paint chipping or needing repainted that frequently.
If your fiber cement siding was installed incorrectly, your warranties will be voided and your siding could rot or warp as early as 5 years! Do your research on your potential contractor and make sure they know how to install. James Hardie is very specific in installation requirements. Click here to read the whole guide. The guide can be intimidating and will not be read by the faint of heart. Some installers do not like installing fiber cement siding because it requires special blades and is heavier than other hardboards on the market. This may make James Hardie Fiber Cement siding more expensive than other products- but this all depends on your contractor. It’s not a bad idea to call James Hardie directly and ask them what contractors in your area to they recommend. Fun Fact: If you live in Central, IL, Carlson Exteriors is the only James Hardie Preferred Contractor.
Again, the gapping can be an issue for some homeowners. This gap is required by James Hardie to allow your siding to minimally expand and contract over the seasons. Fiber cement is a wet manufacturing process- the initial gap is left with the intention of your siding to shrink. Behind each gap is a pan flashing the same color as your siding (just like LP). This pan flashing make the gap not as noticeable. Similar flashing is installed where siding butts up against roof lines. The pictures below show the gape between James Hardie siding and shakes. The gap is smaller where horizontal lap siding meets the roof line but it is still noticeable. This may bother some homeowners.
The flashing detail between James Hardie lap siding and a roof line is less noticeable than with James Hardie Shake; however it may bother some homeowners
The gap between James Hardie shake is more noticeable than with lap siding.
James Hardie does everything in their control to make their fiber cement siding last, but all of that can be undone if the homeowner does not stay on top of caulking every 3-5 years. Windows, corners, and trim details will need re-done. If you don’t perform this preventative maintenance, your siding can start to de-laminate, warp, or rot.
If you are interested in a siding that can score you some insurance discounts- this is the product for you! This siding has a wide array of styles, sizes, colors, and accessories to fit your dream home that vinyl and other hardboards can’t offer you.
Welcome back! Last post from this series we quickly covered 3 hard boards that are a hot topic: LP Smartside, James Hardie Fiber Cement, and Royal Celect siding. If you missed it and want to catch up- Click Here! Part 2 is all about LP Smartside: it’s history, material make-up, the pros, and the cons.
LP (Louisiana Pacific) had a product in the late 90’s called Inner Seal that prematurely rotted causing de-lamination, color changes, and sometimes fungi growth. A large class-action lawsuit was brought on by homeowners, shareholders, and even an attorney general! LP worked as quickly as they could to pay out all losses and begin reformulating their failed product they still believed in. This massive public failure birthed LP Smartside. LP actually boasts about this lawsuit when questioned about potential moisture management issues for Smartside. Not only did they learn from their product mistakes, they stood behind it and made sure their customers were taken care of correctly and as fast as possible. Not every company is known for being fast to pay out warranties that are due.
LP Smartside is made up of a mixture of binders, waxes, and zinc borate all throughout the wood strands and is finally bonded with a water-resistant, resin-saturated overlay. The wood used in Smartside products comes from a renewable forest; the binders and resins coating this wood make it high-impact proof. It can withstand golfballs, hail, rocks from lawn mower, balls, bikes, or nearly anything else that might hit it. The waxes and resins make the wood water resistant wile the Zinc borate helps protect against algae, fungi, insects, or any other pesky pests.
There are so many wonderful benefits to LP Smartside ranging every degree from purely aesthetic reasons to endurance qualities. Like most hardboards, LP Smartside has a commanding appearance over vinyl siding. Smartside looks exactly like real cedar siding but a fraction of the real wood maintenance.
Larger reveal siding is starting to re-surface in siding trends. If you are looking at vinyl products, wider reveals are scarce (if any!). LP Smartside offers widths up to 8″, 12″, and 16″ depending on style and you can choose between woodgrain or smooth surface. You also can go to Sherwin Williams and pick out any one of their paint colors and have LP match the color exactly!
This siding has a very high impact rating. Many insurance companies offer a break when your siding (or shingles) reach a certain level of impact rating. Like you read in an earlier paragraph – durable siding will withstand hail, golf balls, balls, bikes, rocks from mowers, birds, or almost anything that hits it.
Depending on your contractor, LP Smartside can either be equal to or less than the cost of Fiber Cement siding because it’s slightly easier to work with. It’s easier to work with because you don’t need special blades to cut or work with it, lighter weight, and it doesn’t produce silica dust.
Like most specialty products, the warranties are preserved by your original installers and preventative maintenance. If your contractor doesn’t know the ins and outs of proper install for LP Smartside, your warranty will be voided or worse- your beautiful siding could fail!
Every hardboard siding requires some amount of gapping to allow for expansion and contraction. This fluctuation happens as the siding starts to acclimate to current weather conditions and as it endures the 4 seasons. Since LP is a dry manufacturing process, the initial gap is left with the intention for the siding to swell slightly. Behind each gap, a pan flashing detail, the same color as your siding, will be installed to disguise the gap. Visually speaking, some homeowners do not like the look of the gap. There also needs to be a 1″ clearance on all roof lines and a 6″ ground clearance. This spacing is reserved for expansion and contraction. The gapping along roof lines is covered with a metal detail that some homeowners find distracting.
This gap can be seen as too much, but is the proper spacing for LP Smartside Siding
The metal detail over this porch is to allow for the siding to expand and contract
While the warranty for LP is phenomenal (Click here to read it), if you don’t stay on top of caulking maintenance you will void the warranty. Areas that need to be re-caulked roughly every 3-5 years are around windows, corners, and any trim details. Most installers familiar with LP Smartside will do a “healthy” amount of caulking when they install – They know it might be an easy, but detrimental, thing to slip the homeowner’s mind.
If you are looking for siding product this actually made out of wood – LP Smartside is the product for you! It looks just like cedar siding, comes in many wider reveals, impact resistant, requires minimal maintenance compared to real wood siding.
There are so many different (and honestly really good) options out there for hard board siding. Before we jump in too deep, lets quickly cover what exactly “hard board siding” means. Hard board siding is any type of siding that is a solid lap; for a comparison, when you look at the profile of vinyl siding it is a hollow shell. See image below:
As you can see, vinyl is thin shell creating the allusion of a solid strip of siding while the 3 hard boards shown (LP, James Hardie, and Celect) are actual solid siding panels. LP Smartside is made up of wood fibers combined with waxes, industrial grade binders, Zinc-borate, and resin overlay. James Hardie has perfected the fiber cement industry with their line of fiber cement siding. Royal Celect is a cellular PVC siding very similar to Royal’s trim that they have been providing the construction industry for years.
Impact resistance, gives off a more truer wooden siding or shake appearance (aka greater curb appeal, wider range in color options, and wider range in siding reveal size are just a handful of advantages provided by Hardboard siding. Over the next couple of months, we will be focusing in on the pros and cons on each individual brand.
Hopefully these articles will help you decide if hardboard is right for you and narrow down your options if it is.
Stay tuned for the next blog, which will be all about LP Smartside! Here is a quick teaser-image of an LP Smartside job Carlson Exteriors installed in Savoy, IL.
This past week, I was able to connect with Exteria Building Products’ Sr. VP of Sales, Frank McCormack. Exteria is the manufacturer for Carlson Exterior’s preferred vinyl shake products. We’ve chosen Exteria’s shakes for the products ability to look like natural wood shakes without the maintenance or cost of wood; this makes Exteria’s shake the perfect and affordable option to homeowners that want the look of wood shakes without all the negative attributes.
I asked Frank to give me a brief history of Exteria’s company, what he thinks sets Exteria’s products above the rest, and why he chose to work for Exteria:
“Exteria Building Products is one of the leading Manufactures of exterior cedar and masonry polypropylene siding materials in North America. Exteria entered the exterior cladding market in 2009 with the acquisition of the pioneer of polypropylene siding material, Nailite International. Since the acquisition, Exteria has made a commitment to continue the tradition of producing and introducing products that focus on realism, authentically replicating their natural counterparts. One of the key differentiators between Exteria and many of its competitors is a proprietary coating process that lends itself perfectly to the aforementioned commitment to realism.
What attracted me most to Exteria was their unbending commitment to offer quality products, a focus on authentic replication and a burning desire to lead the industry in Customer Satisfaction. Also, Exteria recognizes that in addition to the end user or their products, the professional siding contractor is a key constituent and contributor to the overall success to the business. Whether it is one of the many Cedar Shake or Masonry profiles, Exteria has you covered for your cladding needs”
If you are interested in seeing or know more about Exteria Building Products shakes, please visit Exteria’s website.
If you’d like us to give you a quote on installing their products on your home, please contact us through our website.